Author: Kasey Fleisher Hickey

10 Social Selling Strategies You Can’t Afford to Dismiss

Focusing on social selling at your company? It can greatly impact your sales results and affect marketing as well. Below…

Kasey Fleisher Hickey

What Is Social Selling? Everything Your Company Needs to Know

Social Selling Defined, Why It Matters, & Much More Social selling has been around for a few years now, yet…

Kasey Fleisher Hickey
Social Selling

The Secret to Reaching Your Audience on Social Media

We have social media to thank for introducing the word ‘algorithm’ into our daily vocabulary — once a term reserved…

Kasey Fleisher Hickey

How to Leverage Medium In Your Marketing Efforts

Medium describes itself as “a different kind of place to read and write on the internet.”  But unlike the traditional blogging…

Kasey Fleisher Hickey

Behavioral Economics, Social Media, and You

Traditional economic (market) theory assumes that human beings are rational, selfless, and can demonstrate restraint and willpower. But we all…

Kasey Fleisher Hickey