Author: Susan Kuchinskas

How To Put Emotional Contagion to Work – Part II

Catching a cold is a bad thing, but emotional contagion can be a good thing indeed. Emotional contagion is the…

Susan Kuchinskas
Add a scoop of positivity (with ice cream)

Harnessing the Power of Emotional Contagion-Part I

In this election year, we’ve been treated to an abundance of political speeches. But have you ever listened to the…

Susan Kuchinskas
A quote

The Psychology of Social Selling

Social selling – the art of nurturing long-term relationships with contacts, influencers and customers – engages some of our highest human impulses.…

Susan Kuchinskas