How Dell Empowers Its Workforce On Social Media With An Employee-Driven Program

Social media has been a core part of Dell’s marketing for years. In fact, they were one of the earliest to incorporate sentiment analysis and social media monitoring technology into their strategy.

Find out how Dell drove more than 150,000 shares and 45,000 additional clicks to their website during the first year of their employee advocacy program.

In this employee advocacy case study, you’ll learn:

  • How Dell implemented a sustainable, employee-driven social media & content-sharing program
  • What Dell did to get 10% of their entire company engaged on social media as brand advocates
  • Why more than 10,000 Dell employees still regularly use EveryoneSocial to share content

 
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