Employee advocacy can drive real business results.

According to Weber Shandwick, 98% of employees use at least one social media site for personal use, of which 50%+ are already posting about their company. This means there is a huge opportunity for your brand that you might not have even realized.

What are you missing by not activating more employee influencers?

Try Our ROI Calculator
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How can an employee advocacy program
impact your company? Find out now.

Company Size How many employees work for your company?

Branded Social Followers How many total social followers do your company brand accounts have?

Percent of Employees Active What percentage of your company size would
you want to activate in the program?

Average Deal Size What is your company's average deal size
or sale amount?

Employee Advocacy Results

Your Potential Results By Activating Employee Advocacy at Your Organization

Total Social Reach of Active Employees


We’ve found the average number of social connections an employee has is about 1,000. This is the number we currently use for our calculation. Additionally, this result is based on the percentage of employees you’d have in your advocacy program only.


Earned Paid Media Value


This is a conservative estimate based on a combined average CPC across Google, Facebook, Twitter, and LinkedIn. Your actual paid media value can be much higher depending on your industry CPCs and individual ad channels.


Combined Social Reach

% of Social Reach Increase


New Potential Average Deal Size


This estimate is based on the average deal size increase through employee advocacy use. The number was calculated from EveryoneSocial customers using the platform for sales and the average increase and the percent of deal size growth they've seen.


Improve Employee Productivity


Get Your Results

Note: You’ll also receive a PDF version of your
results along with other useful data and information that can help you make the case for employee advocacy in your workplace.


Employee advocacy also streamlines communications, improves employee engagement, and helps build a stronger employer brand. Plus, employee influencers will reap the benefits by boosting their own professional development.

How your people use social media at work

The workplace is changing with distributed teams, remote work, and ongoing digital transformation.
And there is no better way to get employees creating, sharing, and collaborating in today’s digital world than with employee advocacy.

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Ready to learn more and get any questions answered?

Organizations utilize EveryoneSocial in 100+ countries for specific use cases to enhance marketing, sales, communications, employee engagement, and recruiting. Other companies have gone completely enterprise-wide to keep entire teams connected.

See how it works

Don’t just take our word for it.

Adobe Offices.

I love how easy it is to use. The competition doesn't even compare.

Dell Office.
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Our most successful salespeople leverage EveryoneSocial.

Egencia office example.

The set up by the account manger was very painless and they answered all our questions and hosted two 1 hour company-wide education sessions.

WBD Office.

We have tried other platforms but the EveryoneSocial mobile app was a selling point for us. We needed something clean, easy to use, and a platform that allowed attorneys to save time while utilizing social media.

Continuous leader and
top performer on G2

Transform your organization with EveryoneSocial

See how it works