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10 Brands That “Get” Employee Advocacy

Employee Advocacy Examples Finding some of the best employee advocacy examples will not only help you understand how other companies…

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[Bitecast 03] Addison Sorhaïtz of Adobe — Executives on Social

Welcome to EveryoneSocial’s Bitecast! Before we dive into the great content below, I wanted to share with you exactly what the Bitecast is all about. While we all love great video interviews and podcasts, we’ve found that sometimes the content is just a bit too long. We all have busy work lives — that sometimes — we just want to get to the information and learn a bit in a shorter period of time. This is where EveryoneSocial’s Bitecast was born. Every week, we plan on delivering an informative and educational piece of media in a short and bite-sized format.…

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AuthorJason Brain

Date July 18, 2019

Internal Communications: The KPIs Your Company Needs to Measure

Effective internal communications in your organization will improve overall productivity, employee engagement, and how connected employees feel to their company. While keeping employees informed through communications is important for your business, you should also be measuring how engaged those employees are through various key performance indicators (KPIs). It’s not always easy though to know exactly what data to measure, especially when it comes to engagement from employees. However, measuring KPIs and understanding the data can be telling of how effective your content is, if the way your company communicates needs adjusting, and even how it is impacting other areas of…

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AuthorTodd Kunsman

Date July 15, 2019

[Bitecast 02] Ross Quintana of Adobe — Tomorrow’s Business

Welcome to EveryoneSocial’s Bitecast! Before we dive into the great content below, I wanted to share with you exactly what the Bitecast is all about. While we all love great video interviews and podcasts, we’ve found that sometimes the content is just a bit too long. We all have busy work lives — that sometimes — we just want to get to the information and learn a bit in a shorter period of time. This is where EveryoneSocial’s Bitecast was born. Every week, we plan on delivering an informative and educational piece of media in a short and bite-sized format.…

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AuthorJason Brain

Date July 11, 2019

The Power of Digital Literacy: Increase Your Organization’s Knowledge

The digital tech movement is rapidly advancing — and with that — can come some challenges with digital literacy in the workplace.  Large and enterprise organizations have thousands of employees from all different backgrounds, age groups, and current digital skills that can create a disconnect internally, like between departments or even company-wide.  And getting your organization’s people on the right digital track can appear to be a daunting task, but it is also necessary to fuel productivity, creativity, and growth.  Below I’m going to explore the power of digital literacy including: What is Digital Literacy?Digital Literacy in the WorkplaceWays to…

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AuthorTodd Kunsman

Date July 9, 2019

Internal Marketing: Why Your Company Should Prioritize It

Learn everything you and your organization need to know about internal marketing and why your company needs to prioritize it right now.   Over recent years, the world of marketing has been (and continues to be) completely re-shaped and directed by digital technologies and the internet. This is not to say traditional marketing does not have its place still, but the development of new marketing technologies coupled with the adoption of new marketing strategies continues to accelerate.   Some Marketing Strategies You’re probably familiar with many of the new marketing trends, terms, and strategies in current rotation, including: Inbound Marketing:…

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AuthorTodd Kunsman

Date July 2, 2019

[Bitecast 01] Emily Evangelista of Micro Focus — We Are Bridge Builders

Welcome to EveryoneSocial’s Bitecast! Before we dive into the great content below, I wanted to share with you exactly what the Bitecast is all about. While we all love great video interviews and podcasts, we’ve found that sometimes the content is just a bit too long. We all have busy work lives — that sometimes — we just want to get to the information and learn a bit in a shorter period of time. This is where EveryoneSocial’s Bitecast was born. Every week, we plan on delivering an informative and educational piece of media in a short and bite-sized format.…

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AuthorJason Brain

Date June 27, 2019

Employee Involvement: The Missing Piece of Your Current Brand Strategy

Most companies with employees are starting to realize that their results are nothing without their people. This is especially true for large and enterprise businesses, but this can be said for any sized organization. Since the competition among businesses is fierce (especially with the digital advances), organizations need to find other ways to keep the company results and brand reach growing. And it’s exactly why your company needs to put a greater emphasis on employee involvement. Without your company’s people getting more involved and engaged, your organization and brand will quickly fall behind. Before we dive in, here’s what will…

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AuthorTodd Kunsman

Date June 25, 2019

How to Use Educational Content to Drive Brand Engagement

Educational content that is unconditionally proffered by a company is a low-cost means to enable brand exposure and foster engagement with the general public, prospects, competitors, and existing clients or customers. The overarching criteria for every type of educational content explored and differentiated in this piece is unconditional accessibility. Without sincere generosity of access on the company’s part and authentic content therein, I’d argue the prefix here of “educational” is more appropriately replaced by: promotional.   What’s So Educational About This Piece Anyway? The obvious pitfall of writing a piece about educational content along the lines that I’ve established is…

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AuthorJason Brain

Date June 20, 2019

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Global marketing trends guide

12 Global Trends Every Marketer Needs To Know

The world is continuing to change, big-time, more so and more quickly than we likely know. Asia, Android, video, images, messaging, and India are some of the drivers. In this guide we’ve summarized the top 12 trends you need to be thinking about.

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Dell Case Study

How Dell Empowers Its Workforce On Social Media With An Employee-Driven Program

Social media has been a core part of Dell’s marketing operations for years. The company was also one of the earliest to market with sentiment analysis and social media monitoring technology, for instance.

In this case study, learn how Dell drove more than 150,000 shares and 45,000 additional clicks to their website in the first year with an employee advocacy program. Plus much more.

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Electronic Arts Case Study

How Electronic Arts Used Employee Advocacy to Ignite Corporate Culture

When Andrew Wilson took the helm as CEO of Electronic Arts in 2013, he set out to focus the organization on three core strategic priorities: putting the players first, focusing on digital transformation in all areas of the business, and working together as one team.

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