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10 Employee Advocacy Examples [The Top Brands That Are Crushing It]

Finding some of the best employee advocacy examples will help you understand how other companies are using an internal social…

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The Essential DNA of Your Organization’s Best Brand Advocates

Looking to reach more audiences, connect with potential buyers, and create a tight knit team internally? Your organization needs to identify your best brand advocates and enlist their enthusiasm and influence.   You and your organization already know social media has taken the world by storm and hasn’t shown many signs of stopping. These social networks (Facebook, LinkedIn, Twitter) have shaped the way the world communicates and offers a way to connect with others that haven’t been seen before. Because of this shift in the way people communicate, brands and companies are looking for ways to succeed in this crowded…

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AuthorTodd Kunsman

Date February 26, 2020

The Top Social Media Profile Tips for Individuals to Enhance Their Online Reach

There’s no doubt, most brands are aware how valuable their social media profiles are for their business.  While having a presence on a few profiles is great, just existing is not enough to build a following, engagement, or drive leads and revenue.  And today, it’s inevitable that your employees are going to be online, active either from their computers or mobile phones during work hours. In fact, many brands are encouraging employees to share by the use of employee advocacy platforms such as EveryoneSocial. And if you have read our content before, you’ve probably come across these two stats:  98%…

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AuthorTodd Kunsman

Date February 25, 2020

[Bitecast 30] Rebecca Carr — Get More Provocative

Welcome to EveryoneSocial’s Bitecast! Before we dive into the great content below, I want to briefly explain what the Bitecast is all about. While we all love great video interviews and podcasts, we’ve found that the content is often too long. We all have busy work lives and often want the takeaway nugget upfront. This is why the EveryoneSocial Bitecast exists. Every week, we deliver an informative and educational piece of media in a short and bite-sized format.   Take risks, make glaring statements, and get more provocative. What should marketers really be thinking about right now? What’s working well…

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AuthorJason Brain

Date February 20, 2020

Why Sales Enablement Content Is Not Just For Your Salespeople Anymore

Not too long ago, the idea of sales enablement content or general sales enablement was not on the radar of most organizations. Nor were executives or salespeople that concerned with enablement content either.  The focus was on pitching the product or service, email prospects, and constant follow-ups until sales would negotiate or close a deal. Then something happened in the workplace: social media became unavoidable. For most B2B companies, when the internet and social media revolutionized the game, those older tactics lost their edge.  Customers, prospects, and audiences expect more from your organization when it comes to the sales process.…

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AuthorTodd Kunsman

Date February 18, 2020

[Bitecast 29] Shelby Khan — Socially Active Executives

Welcome to EveryoneSocial’s Bitecast! Before we dive into the great content below, I want to briefly explain what the Bitecast is all about. While we all love great video interviews and podcasts, we’ve found that the content is often too long. We all have busy work lives and often want the takeaway nugget upfront. This is why the EveryoneSocial Bitecast exists. Every week, we deliver an informative and educational piece of media in a short and bite-sized format.   Is exec buy-in more a result of nature, or nurture? How important are execs for the success of an employe advocacy…

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AuthorJason Brain

Date February 13, 2020

17 Social Recruiting Statistics and the Impact On Hiring Top Talent

Below is a collection of some of the best social recruiting statistics. Learn the impact your recruiting and HR teams have by leveraging social media and how other employees can help leverage social to your company’s hiring advantage. It’s pretty safe to say, we probably all recognize that the way companies hire and recruit top talent has evolved over the last few years. And it’s hard for companies ( including your own) to stand out in the world with top brands dominating immediate interest. This is why social media recruiting plays a huge role in analyzing and hiring the best…

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AuthorTodd Kunsman

Date February 12, 2020

The Types of Marketing Communications Your Company Should Be Doing

If you are reading this post, then you probably have a solid idea about what marketing communications means. But before we dive in, I’ll recap exactly how I define it: Marketing communications are the techniques that the company uses to convey messages about their products or services, value, and work culture. The goal is to ensure outside audiences know exactly what your company is about and what your brand stands for.  It can be tough to get this message across with all the digital noise, but it’s necessary for any business to achieve profitable and long-term results.    The Importance…

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AuthorTodd Kunsman

Date February 11, 2020

[Bitecast 28] Bryan Chaney — Behind the Curtain of Employer Brand

Welcome to EveryoneSocial’s Bitecast! Before we dive into the great content below, I want to briefly explain what the Bitecast is all about. While we all love great video interviews and podcasts, we’ve found that the content is often too long. We all have busy work lives and often want the takeaway nugget upfront. This is why the EveryoneSocial Bitecast exists. Every week, we deliver an informative and educational piece of media in a short and bite-sized format.   What is working across the industry when it comes to employer brand and talent acquisition? Bryan Chaney is back for another Bitecast,…

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AuthorJason Brain

Date February 6, 2020

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Global marketing trends guide

12 Global Trends Every Marketer Needs To Know

The world is continuing to change, big-time, more so and more quickly than we likely know. Asia, Android, video, images, messaging, and India are some of the drivers. In this guide we’ve summarized the top 12 trends you need to be thinking about.

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Dell Case Study

How Dell Empowers Its Workforce On Social Media With An Employee-Driven Program

Social media has been a core part of Dell’s marketing operations for years. The company was also one of the earliest to market with sentiment analysis and social media monitoring technology, for instance.

In this case study, learn how Dell drove more than 150,000 shares and 45,000 additional clicks to their website in the first year with an employee advocacy program. Plus much more.

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Electronic Arts Case Study

How Electronic Arts Used Employee Advocacy to Ignite Corporate Culture

When Andrew Wilson took the helm as CEO of Electronic Arts in 2013, he set out to focus the organization on three core strategic priorities: putting the players first, focusing on digital transformation in all areas of the business, and working together as one team.

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