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Self-guided tour

Your self-guided tour of
EveryoneSocial Advocacy.

Everything an admin needs to run a modern advocacy program — from first setup to proving ROI. Watch the short clips, then dig into the full capability index. Go at your own pace.

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The tour

What admins care about most.

Four short clips on the things that make or break a program. Watch what's relevant, skip what isn't.

01
Chapter 01 · Account setup0:00
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Account setup

Stand your program up fast — invite the right people, structure your content, and get everyone sharing.

  • Users
  • Topics
  • Content
02
Chapter 02 · AI throughout0:00
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AI throughout

AI runs through the whole platform — drafting share copy, guarding your brand, and open to your own agents.

  • Brand voice
  • Controls
  • MCP connectors
03
Chapter 03 · Supporting scale0:00
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Supporting scale

Keep quality high as the program grows, with the review and moderation controls large teams need.

  • Moderation
  • Content review and approval
04
Chapter 04 · Proving ROI0:00
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Proving ROI

Roll everything up into the numbers leadership cares about, and push them anywhere you report.

  • Reporting tools
  • AI analysis
  • Integrations
The whole platform

Everything you need, and more.

The full capability index, grouped the way admins actually run the platform \u2014 from who you activate to how you measure it.

Activate (by team)

9 capabilities
Executives
Purpose-built tools for execs and their comms resources.
Sales
Enable your sellers to connect and engage with target accounts.
Marketing
Typically owns the advocacy program and its operation.
Comms
Internal promotion and support with exec activation.
HR
Key to rolling out and activating staff new and old.
Recruiting
Recruiters are some of the most social people in your org.
Employer Branding
Marketing for recruiting; hand-and-glove with advocacy.
Agencies
Often assist with running and reporting on an advocacy program.
Channel Partners
One of several external groups that can be part of your extended program.

Create

9 capabilities
CMS/DAM integrations
Create content in your CMS/DAM and pipe it into EveryoneSocial.
User-submitted content
Capture rich, authentic user-submitted content directly in EveryoneSocial.
Engage posts
Take any social post (brand, customer, etc.) and direct your staff to engage and drive virality.
Video
One of the top-performing content types.
Multi-image
Text
Document, PDF
Brand and personal voice
Present each user with unique, personalized share copy that you control.
3rd-party sources
Pull content from relevant 3rd-party sources via our AI-powered recommendation engine.

Organize

6 capabilities
Multi-layer hierarchy
Leverage Collections and Topics to organize content; key to supporting programs at scale.
User segmentation
Segment users into internal audiences to assign topics and send communications.
Automatic user provisioning
Provision/de-provision users fully automatically. Less work for you, less risk for your org.
Content tags
AI-powered content tags ensure downstream reporting and attribution for all content and campaigns.
Review and approval workflows
Set up any number of review/approval workflows by topic, users, or other dimensions.
Search and discovery
AI-powered search and discovery so users get what they need, quickly and easily.

Roles & Engagement

9 capabilities
Super admins
Access to all elements of your account.
Admins
Admin-level permissions, scoped to a population of users.
Moderators
Content review and approval permissions at the topic level.
Contributors
People you trust to contribute quality content.
Users
Your general staff; find content, share it, get analytics.
Delegates
Central to execs and brand pages; read or read/write.
Notifications
Critical to driving ongoing retention and engagement for everyone.
Leaderboards, gamification
Powerful and fully customizable by team, topic, actions, incentives, etc.
Fully personalized
Everything a user sees is personalized to them, from content to share copy to notifications.

Distribute

8 capabilities
One-click sharing
iOS + Android apps
Slack & Teams
Content emails
Public post pages
MCP connectors
Fully featured API
Native social apps

Risk & Governance

See the Compliance product 7 capabilities
Review and approval
Content expiration
Read-only topics
Full audit trail
Block list
Disclosures
AI controls

Measure

8 capabilities
Native platform stats
Earned Media Value
Audience insights
Audience overlap
Fully featured API
MCP connectors
HubSpot, Salesforce, Adobe
UTM params and attribution

IT

4 capabilities
SSO portal
SCIM provisioning
SOC 2 Type 2
External user support
CUSTOMER STORIES

From our customers.

We've just started getting deals added on from GPS which I have driven across the business area. We are encouraging more colleagues to get involved.
Deputy Head of Corp Direct Sales, GPS
I am able to post everyday on LinkedIn and it takes me less than 30 seconds. All the content is high quality. If this was not here I would not post on LinkedIn.
Account Executive
I love the ease of sending out content that has been approved and curated.
Marketing Manager
Browse all customer stories
What's next

Two ways to keep going.

Pick the one that fits where you are.

Keep poking around

Read what real customers said.

Stories from enterprise comms, marketing, and compliance teams running EveryoneSocial at scale — Salesforce, T-Mobile, Qualcomm, and more.

Browse customer stories
Ready to talk

Get a live demo, tailored to your team.

A 30-minute walkthrough with an enterprise specialist. We map the platform to your use cases, your compliance posture, and your stack.

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Tour done. Ready to see it with your own data?

Book a 30-minute live demo. We'll walk through the platform with your use cases, your industry, and your compliance requirements in mind.

Attribution
Accounts engaging
last 7 days
Target
Target account
7 engagements
United
Target account
4 engagements
NVIDIA
Open opportunity
3 engagements
Amazon
Target account
9 engagements
+ 18 more accounts reached →