How CenturyLink Doubled Social Shares with Employee Advocacy

Intro
CenturyLink

CenturyLink launched their employee advocacy program a little over two years ago to a group of employees within CenturyLink Business, their B2B division. The initial goal of the program was to amplify their content by extending reach through their employees. Today, CenturyLink is a more social media savvy organization, and the goals have evolved.

In this Podcast:

  • What research she did to find the right social solution
  • How she ultimately decided to implement an employee enablement program
  • How they use their employee enablement program to expand marketing reach
  • Her tips and tricks that have helped Citrix along the way

Listen to the Podcast

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