Social Selling: What Drives Results

Todd Kunsman

Date June 19, 2017

49 seconds read

The Number One Thing That Drives Results With Social

Social selling is a powerful tool for B2B sales teams and individual reps sell even more. But, like any tool, it’s important to know how to put it to use effectively.

Just the other week, EveryoneSocial’s Founder and CEO Cameron Brain, joined Gabe Larsen of InsideSales.com in the Sales Acceleration Podcast to discuss social selling and how to drive results with social.

In This Episode You’ll Learn:

Clearing the air on Social Selling
What activities bring results in social selling
What’s a good sales cadence

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How Citrix Launched Their Employee Advocacy Program

Rhonda Hughes is the Senior Corporate Social Media Manager at Citrix. Several years ago she was facing a challenge: how could the company mobilize their more than 9,000 employees on social media, and increase their marketing reach exponentially?

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How Coupa Used Social Media & Employees to Increase Marketing Reach

As Coupa’s media coverage and content volume increased, aggregating new content via email and increasing a number of emails sent weekly, became ineffective and caused sharing efforts to plateau.

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The Complete Social Selling Starter Kit

Social selling is very similar to inbound marketing: the idea is to improve overall efficiency by building more substantive relationships with your target audiences. Become a trusted leader, discussion igniter, and knowledge magnet in your industry with this social selling starter kit.

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Transforming employees into thought leaders

Transforming Your Employees Into Thought Leaders

Have you considered harnessing the power of your greatest resource—your employees—to accelerate your social media strategy? When done properly, you can empower your employees’ to utilize their individual expertise and their social media followers to reinforce your own brand with much better results than corporate self-promotion.

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Social Selling: What Drives Results

The Number One Thing That Drives Results With Social

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Visit our resources to learn more

How Citrix Launched Their Employee Advocacy Program

How Coupa Used Social Media & Employees to Increase Marketing Reach

The Complete Social Selling Starter Kit

Transforming Your Employees Into Thought Leaders

Want to go deeper?