Welcome to EveryoneSocial’s Bitecast! Before we dive into the great content below, I want to briefly explain what the Bitecast is all about.

While we all love great video interviews and podcasts, we’ve found that the content is often too long. We all have busy work lives and often want the takeaway nugget upfront.

This is why the EveryoneSocial Bitecast exists. Every week, we deliver an informative and educational piece of media in a short and bite-sized format.


What is digital transformation?

In this week’s Bitecast, Becky Carr CMO of Masergy sits down with Cameron to discuss how digital transformation is table stakes for everyone now. And just as the term suggests, Becky shows how digital transformation raises a brand to a higher power of market presence.

If you’re not empowering your customers with the transparency and flexibility they need to engage with you, you will be left behind!