What has Ryan found most successful in terms of their marketing efforts at G2? And how important is organic search still? Most importantly: diversify.
![[Bitecast 25] Ryan Bonnici -- Diversify Your Channels](https://everyonesocial.com/wp-content/uploads/2020/01/Ryan-Bonnici-Featured.jpg)
Welcome to EveryoneSocial’s Bitecast! Before we dive into the great content below, I want to briefly explain what the Bitecast is all about.
While we all love great video interviews and podcasts, we’ve found that the content is often too long. We all have busy work lives and often want the takeaway nugget upfront.
This is why the EveryoneSocial Bitecast exists. Every week, we deliver an informative and educational piece of media in a short and bite-sized format.
Cameron Brain, CEO of EveryoneSocial dives into some marketing questions with G2’s CMO, Ryan Bonnici.
Ryan answers these questions and talks more about diversity in your marketing channels. Take a listen to this week’s EveryoneSocial Bitecast below:
Todd served as Director of Marketing at EveryoneSocial, leading content strategy and editorial across the blog through 2021. Today he is Head of Content & Brand at RemoFirst, founder of Linkeezy (an inbox and content tool for LinkedIn), and a SaaS marketing and content advisor.
See the platform that comms, marketing, and compliance teams use to run their advocacy program.